VARStreet adds Jenne to its distributor catalog

VARStreet has added Jenne Inc. to its aggregated catalog, giving resellers direct access to Jenne products inside the platform for quoting, eCommerce and procurement. The integration expands VARStreet’s distributor network and adds another source for technology products used by VARs in the U.S. and Canada.

Why it matters: - VARStreet users who buy from Jenne can now manage quoting, product selection and ordering in one place. - The integration can reduce the time VARs spend moving between distributor systems. - The added catalog gives resellers more product options for customers across networking, storage, security and cloud.

What happened: - VARStreet added Jenne Inc. to its aggregated catalog. - VARStreet said the integration lets VARs set up Jenne as a distributor or supplier in the VARStreet back office and access Jenne’s catalog directly in the platform. - Users with a Jenne account can add Jenne products to their eCommerce store and sell them online. - Sales representatives can use the Jenne catalog for quoting. - VARStreet said users can also source and order Jenne products through the platform.

The details: - Jenne’s catalog covers more than 180 technology brands. - The product mix includes unified communications, networking infrastructure and storage, physical security and cloud services. - VARStreet says its existing network includes 50+ distributors. - VARStreet says the platform aggregates 7M+ products from 50+ IT and office-supply distributors in the U.S. and Canada. - VARStreet provides quoting software, B2B eCommerce, CRM, procurement and PunchOut tools. - Jenne was founded in 1986. - VARStreet was founded in 1999.

Between the lines: - The move deepens VARStreet’s role as a single workflow for resellers that already work with multiple distributors. - The broader catalog could help VARs widen margins by making it easier to quote and sell more product categories without adding separate systems. - The integration also signals VARStreet’s continued push to expand its distributor network and make the platform stickier for existing users.

What’s next: - VARStreet is likely to keep adding distributors as part of its network-expansion strategy. - Resellers with Jenne accounts can begin using the integration to streamline sales, quoting and procurement. - VARs new to Jenne can browse the catalog inside VARStreet to identify additional product opportunities.

The bottom line: - VARStreet is betting that tighter distributor integration will help resellers move faster and sell more from a single platform.